VP Marketing
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Job Description
Established in 2019, Blockwiz is an award-winning crypto marketing agency providing strategic marketing solutions for crypto brands. With a team of marketing experts, we execute innovative campaigns that build credible crypto communities. We have the world's largest crypto publishing network with 1500+ crypto influencers and media houses. We have successfully executed more than 2000+ impactful and result-oriented marketing campaigns. We have been mentioned in top industry media houses like Hindustan Times, Live Mint, and more. We are now a team of 70+ young and agile members and counting. Being the fastest-growing marketing agency in the crypto industry, we are building a strong team and looking for candidates who can contribute to the growth and success of the company. We work with leading crypto projects like Arcade to Earn, Megaverse, X.LA, and more such crypto brands ranging from Exchanges to NFTs, Gaming to Metaverse, and other Crypto niches. We are looking for a passionate and motivated candidate to be a part of our growing team and contribute to the growth and success of Blockwiz!
Job Description:
You’ll own strategy, and execution, and manage the results of all things in terms of Digital, Performance, Product and Account Marketing for the Americas. This is an important and high-visibility role in which you will create, develop and execute all aspects with respect to Marketing!
Responsibilities:
- This would include planning & creating lead-generating activities, deploying email marketing campaigns, creating brand awareness via SEO & plan social media creatives aligned to our brand voice.
- You will be enabling and assisting the sales team to convert the leads.
- You will work closely with the marketing lead and content team to ensure our company's goals are met.
- Own the lead generation & revenue targets.
- Own the growth & roadmap , including identification of growth levers and channels.
- Formulate the strategy & Make data-driven decisions on allocation of marketing budgets, enabled by tracking CAC, ROI, and other key metrics.
- Establish and manage channels for organic long-term growth (including SEO, emails, events, partnerships, etc.).
- Design, execute, manage and evaluate marketing campaigns across channels
Requirements:
- A great leader who can make a big impact and lead the growth of our business experience with at least 8+ years in a leadership role as a global marketing executive with a focus on Social media marketing, digital marketing, marketing research and analytics, customer marketing, brand, PR/AR. Past experience as Head of Marketing or VP Marketing, preferably with a growth-stage startup.
- Have an understanding of media planning in the digital advertising space and client requirements.
Perks :
- Startup environment with no bureaucracy.
- Lightning-fast promotion if you walk the talk - we don’t wait a year to promote the “one”.
- Ownership driven, no micromanagement culture.
- Participate in monthly games to win cash prizes, goodies.
- Get into the fastest growing industry of the decade - Cryptocurrency & Blockchain.
- Work-life balance - 5 days a week
Other Details :
The company is registered in Canada. It will be a full-time employment. You will be working shifts as per Indian Standard Time. Your salary will be paid to you in INR.